Process automation is a vital piece of a digital transformation strategy. The problem: There are many ways to automate a business process. Robotic Process Automation (RPA) currently dominates the conversation, and while it is a critical element of an intelligent automation strategy, it is just one of many technologies that will be required to drive straight-though automation. Digital Process Automation holds the best promise to drive and orchestrate a wide array of technologies including RPA, decisioning, case management and low-code development tools. In this session we outline the technology components of an intelligent automation strategy and clarify how they will complement one another to drive success.
VP, Principal analyst serving application development & delivery professionals.
Rob returns to Forrester after leading IBM’s strategy for integrating Watson into the company’s collaboration services. Rob brings many years of experience in enterprise software consulting, product marketing, product management, and strategy. Prior to IBM, he was a vice president, principal analyst with Forrester where he was a leader in collaboration and enterprise social research. Before that, he was a director of product management with Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing with Oracle, where he focused on Oracle’s content, collaboration, portal, and business intelligence offerings.
Rob’s research focuses on digital process automation as well as artificial intelligence and cognitive computing.